Blog

Green Key Global is pleased to announce the newest addition to its team. Diane Wessman will be assuming the role of Manager, Market Development and Sales for Green Key Global on Monday, June 26, 2017. Diane joins HAC with extensive business and sales experience in both the private and non-for profit sectors. Most recently, she held the position of Senior Manager of Marketing and Business Development...

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The Green Key Eco-Rating Program, the lodging industry’s certification program of choice, has been renovated, and we are pleased to announce that version 3.0 (V3) is now available! The move to V3 is all part of Green Key Global’s continuing goal of remaining the leading environmental certification body in the industry and to align ourselves with GSTC Recognition status. What is GSTC? The Global Sustainable Tourism Council (GSTC)...

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“Going Green” has become standard practice in a high percentage of hotels and other hospitality facilities. It’s the right thing to do. But it can also create the positive public relations and opinion of your brand that you are looking for. It’s a win-win. But marketing your green initiatives can be tricky. You have to market them smart, without sounding like you are bragging, but also...

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Last month, The Weather Network shared their Winter Preview for the upcoming season, and while we were spoiled with a mild winter last year, the prediction is that we will experience a more “traditional winter” this season. Winter can be beautiful and tons of fun, but it also means icy roads, snowstorms, and high heating and electrical bills. Things no business looks forward too. That said,...

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Water conservation is nothing new.  Many organizations in this space have encouraged hotels to conserve water for years – we even wrote about it for World Water Day last year.  We have seen many hotels update their fixtures to ensure that they have reduced flow and flush in their bathrooms, and some are even recycling rainwater, but have you thought about taking it to the...

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The year is 2008. The economic downturn has hit, and the Super 8 in Ukiah, California, is struggling. The challenge was that not as many people were traveling, and the owner, Raakesh Patel needed to get creative to keep his doors open. Other hotels opened nearby in the time that followed – Marriott’s, Hampton Inn’s, those that were “affordable” without being considered a truly “budget” property....

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2017 has been designated as the International Year of Sustainable Tourism for Development. According to the World Tourism Organization website, "this decision follows the recognition by global leaders at the UN Conference on Sustainable Development (Rio+20) that "well-designed and well-managed tourism" can contribute to the three dimensions of sustainable development, to job creation and to trade." Sustainable tourism development requires commitment - participation from ALL stakeholders, with...

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With many hotels participating in programs around World Water Day, Earth Day, and Earth Hour every year, it is important to recognize efforts that the hospitality industry makes to conserve and ensure their footprint on the environment is as small as possible. However, it is JUST as important to ensure that these efforts take place year round, not just leading up to their designated days. Here...

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