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Marketing Your Sustainable Status

Choosing Sustainable Hotels   What does it mean to be a sustainable hotel? Climate action, protecting natural ecosystems and creating a more equitable future are among the top opportunities of our decade. Travel has a significant impact on all three of these areas and the whole industry is undergoing a paradigm shift fueled by better data to drive better business and consumer decisions. Through responsible travel, we can...

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Green Key Global, the hotel and lodging industry’s sustainable certification program of choice, has partnered with business travel technology company Tripkicks to enable business travelers to reduce their impact on the environment. Tripkicks is an add-on to SAP Concur, and provides travelers with insights and guidance as they book their trip, so they can make the best decisions. With studies showing that 85% of global...

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