News

Green Key Global is pleased to announce the newest addition to its team. Diane Wessman will be assuming the role of Manager, Market Development and Sales for Green Key Global on Monday, June 26, 2017. Diane joins HAC with extensive business and sales experience in both the private and non-for profit sectors. Most recently, she held the position of Senior Manager of Marketing and Business Development...

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The Green Key Eco-Rating Program, the lodging industry’s certification program of choice, has been renovated, and we are pleased to announce that version 3.0 (V3) is now available! The move to V3 is all part of Green Key Global’s continuing goal of remaining the leading environmental certification body in the industry and to align ourselves with GSTC Recognition status. What is GSTC? The Global Sustainable Tourism Council (GSTC)...

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What did we learn this year? Tons. It was a year of significant change, with new partnerships, and new information to share. Here is just a snapshot of what we wrote about this year, and we hope it helped you move the needle! • The Global Sustainable Tourism Council (GSTC) announced that our Green Key Eco-Rating Program has achieved ‘GSTC-Recognized’ status. • We encouraged all meeting and...

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“Going Green” has become standard practice in a high percentage of hotels and other hospitality facilities. It’s the right thing to do. But it can also create the positive public relations and opinion of your brand that you are looking for. It’s a win-win. But marketing your green initiatives can be tricky. You have to market them smart, without sounding like you are bragging, but also...

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Last month, The Weather Network shared their Winter Preview for the upcoming season, and while we were spoiled with a mild winter last year, the prediction is that we will experience a more “traditional winter” this season. Winter can be beautiful and tons of fun, but it also means icy roads, snowstorms, and high heating and electrical bills. Things no business looks forward too. That said,...

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